Cookie Policy: Tracking & Privacy Preferences

We value transparency about how we collect and use data from our visitors. This Cookie Policy explains what cookies are, how we use them on our website, and how you can control your cookie preferences. We recommend reading this policy carefully to understand our cookie practices.

For information about how we process personal data more broadly, please refer to our Privacy Policy.

What Are Cookies

Cookies are small text files that are placed on your device when you visit a website. They allow the website to recognise your device and remember information about your visit, such as your preferred language, login status, and other settings. Cookies make your browsing experience smoother by eliminating the need to re-enter information every time you visit or navigate between pages.

Similar technologies including web beacons, pixels, and local storage serve comparable functions and are covered by this policy. When we refer to cookies in this document, we include all such tracking technologies.

How We Use Cookies

Every browser that visits our website receives cookies from us. For cookies that are not strictly necessary for website functionality, we request your consent before placing them on your device. We use cookies to provide you with the best possible experience on our cricket betting comparison platform.

Cookies help us understand how visitors interact with our content, enabling us to improve our reviews, guides, and comparisons. The information collected through cookies typically cannot identify you personally, though personal information we hold about you may be linked to cookie data in some circumstances.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the basic functioning of our website. They enable core features such as page navigation, access to secure areas, and remembering your cookie consent preferences. Without these cookies, the website cannot function properly. Essential cookies do not collect information about you for marketing purposes.

Because these cookies are strictly necessary, they are placed on your device automatically without requiring consent. You can still block them through your browser settings, but doing so may prevent parts of our website from working correctly.

Preference and Functionality Cookies

These cookies allow our website to remember choices you make and provide enhanced, personalised features. For example, they may remember your preferred comparison settings or your location to show relevant betting site availability information. The information collected by these cookies may be anonymised and cannot track your browsing activity on other websites.

Analytics Cookies

We use analytics cookies to collect information about how visitors use our website. This includes data about which pages are visited most frequently, how visitors navigate between pages, and whether visitors encounter any errors. This information helps us improve our website structure, content, and user experience.

Analytics cookies collect data in aggregate form, meaning we see overall patterns rather than individual user behaviour. We use this information to understand which cricket betting topics interest our visitors most and to identify areas where our content can be improved.

Marketing and Advertising Cookies

These cookies track your browsing activity across websites to deliver advertisements relevant to your interests. They remember that you have visited our website and may share this information with advertising partners. Marketing cookies help ensure that the advertisements you see are more likely to be relevant to you.

These cookies may be placed by third-party advertising networks with our permission. They build a profile of your interests based on your browsing activity, which may be used to show you relevant advertisements on other websites you visit.

Third-Party Cookies

Some cookies on our website are placed by third parties, including analytics providers, advertising networks, and social media platforms. These third parties may use cookies to collect information about your online activities over time and across different websites. We do not control how these third parties use their cookies.

Third-party services we use may include:

  • Google Analytics for website traffic analysis
  • Advertising networks for delivering relevant advertisements
  • Social media plugins for content sharing functionality

Cookie Duration

Session Cookies

Session cookies are temporary and are deleted when you close your browser. They last only for the duration of your browsing session and help manage your navigation through our website. Session cookies do not collect information from your device.

Persistent Cookies

Persistent cookies remain on your device for a predetermined period unless you delete them before they expire. These cookies help us recognise returning visitors and remember your preferences. The duration of persistent cookies varies depending on their purpose, ranging from a few days to several months or years.

Managing Your Cookie Preferences

You have several options for controlling cookies on our website and more broadly across your internet browsing:

Cookie Consent Settings

When you first visit our website, you will see a cookie consent notice that allows you to accept or decline non-essential cookies. You can change your preferences at any time by accessing the cookie settings link in our website footer.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically configure your browser to block all cookies, accept all cookies, or notify you when a cookie is being placed. The process for managing cookies varies between browsers. Common browsers and links to their cookie management guidance include:

  • Google Chrome: Settings, Privacy and Security, Cookies
  • Mozilla Firefox: Options, Privacy and Security
  • Apple Safari: Preferences, Privacy
  • Microsoft Edge: Settings, Privacy and Services

Please note that blocking all cookies may impact your experience on our website and many other websites. Some features may not function correctly without cookies.

Mobile Device Settings

Mobile devices typically provide settings to limit ad tracking. On iOS devices, this can be found in Privacy settings under Advertising. On Android devices, look for Google settings under Ads. These settings help control how advertisers use information about your device.

Consequences of Disabling Cookies

If you choose to disable some or all cookies, certain features of our website may not function as intended. Specifically:

  • Your preferences may not be remembered between visits
  • Comparison features may not work correctly
  • You may see the cookie consent notice repeatedly
  • Some interactive features may be unavailable

Disabling analytics cookies will not affect your browsing experience but will prevent us from understanding how visitors use our website, which may impact our ability to improve our content and services.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will update the effective date at the top of this policy and, where appropriate, notify you through our website.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of our website after any changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about our use of cookies or this Cookie Policy, please refer to the contact information provided on our website. We are committed to addressing any concerns you may have about our data practices.